Ukrainian brand releases “ugly” winter apparel featured famed de-mining dog Patron

23 December 2022, 06:31 PM


Menswear brand Indposhiv Casual has released a winter holiday apparel set for men that consists of a sweater, a scarf, and a hat, Indposhiv Casual designer Kateryna Vozianova revealed on Instagram on Dec. 22.

She called new set “Cozy”, and said that the hat was hand-knitted from wool and cashmere in blue and khaki colours.

She also spruced up the traditional “ugly” Christmas sweater with a picture of Ukraine’s famous mine-sniffing dog Patron a tiny Jack Russell terrier who has be-come of Ukraine's resistance against Russian aggression.

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"I would really like him to become a new Ralph Lauren bear in Ukraine,” Vozianova wrote.

“The next apparel will be with a raccoon. Winter 2022-23 is special in Ukraine. It seems to me we have never needed so much warmth and coziness as now.”

The designer has chosen an image of a girl sleeping in her father's sweater for an advertising picture.

"Like many other children in Ukraine, she lives amid the war,” Vozianova said, ex-plaining the rationale behind the picture.

“It's cold and often dark at home. But despite all the challenges she is happy in her dreams.”

30% of profits earned from Indposhiv Casual sales will be donated to the orphanage City of Good, she added.

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