Rozetka co-founder details billions in Russian strike losses
The aftermath of the Russian missile strike on the Rozetka warehouse complex in Brovary, August 5, 2026 (Photo: REUTERS/Thomas Peter)
Rozetka, Ukraine's largest online marketplace, lost more than 2 billion hryvnias ($44.7 million) after a Russian strike overnight on Aug. 5, Kyiv24 reported, citing company co-founder Vladyslav Chechotkin.
The strike destroyed the company's largest automated warehouse, located in Brovary, outside Kyiv, which was capable of processing more than 100,000 orders per day.
"The final amount of the losses is still being calculated," Chechotkin said.
“The marketplace continues to operate thanks to its extensive logistics network and more than 50,000 partners, but rebuilding the complex will require significant funds and time.”
Speaking on Suspilne Studio, Chechotkin said: "Unfortunately, this is a fairly large sum, very large for us. It's billions of hryvnias, but we don't have a more precise figure yet, because the rubble is still being cleared and we're determining what, if anything, remains. Not much remains, frankly. It's a very large sum — several billion hryvnias."
Asked whether the warehouse's destruction would affect order processing speed, prices and delivery costs, Chechotkin acknowledged that "some changes for the worse" would occur, potentially affecting service quality, delivery speed, and product availability.
"This will, of course, be reflected in service quality, speed and product availability across all networks — grocery and household appliances alike... There will be some changes for the worse," Chechotkin said.
Speaking on Espreso's Teper Holovne program, Chechotkin added: "For Rozetka, this is billions of hryvnias. I can't say exactly how much — we're still counting — but it's not 1 billion hryvnias."
Chechotkin added that war-risk insurance should become one of the primary tools for supporting businesses affected by Russian attacks.
"We've been talking about this for almost five years now — insurance against military risks," Chechotkin said. “In Ukraine, it either doesn't work or barely works. It could help businesses avoid going under after events like this and invest more heavily in rebuilding.”
He added that the government should also consider tax breaks or tax holidays for businesses affected by Russian strikes.
Chechotkin said the company has not halted operations despite the attack. Rozetka operates as a marketplace featuring more than 50,000 businesses, and partners have absorbed part of the load since the company's own facilities were damaged.
"We didn't stop, not even that night," Chechotkin stated. “Whatever losses Rozetka suffered, as people imagine them, and whatever losses our partners suffered — smaller and midsize businesses immediately stepped in to offer their goods and services to our customers.”
He said customers should not feel the effects of the attack. "We will fulfill all our obligations to customers. In the worst case, we'll issue refunds; in the best case, we'll deliver the ordered goods," Chechotkin said. He added that more than 200 employees were at the warehouse during the strike, but none were harmed thanks to an on-site shelter.
As previously reported, a Russian strike on Kyiv and the surrounding region overnight into Aug. 5, 2026, killed 17 people; 28 missiles were not intercepted.
The Rozetka warehouse complex in Brovary was destroyed and cannot be restored, officials said. The strike also destroyed a major production facility belonging to the Epicentr DIY giant, damaged Nova Poshta's sorting center in Kyiv, hit two Silpo supermarket distribution centers — killing six workers — and destroyed logistics complexes storing retailers Puma and Intertop goods, as well as a warehouse holding Bosch products.
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